/// the engine
Analysis

Any video, taken apart cut by cut.

Drop in any high-performing video and get its full teardown — every cut, hook, pacing beat and structural choice, mapped shot by shot. Reference the craft behind what’s already working.

Start free → See a real teardown →
189 teardowns, taken apart cut by cut
the analysis — a real teardown, baked in · click the tabs
Railway · “vibe coding” ad · 0:45

The Cuts

showing 84 of 13 cuts
the cuts · 13 — clickable
/// the layers

Six layers. One teardown.

Every analysis opens the video in six layers. Read one, or read all of them — the whole study is in there.

layer 01

The Script

Every line transcribed and timed, with the hook mapped against the rest of the piece.

layer 02

The Cuts

Shot by shot, each cut timed and labelled by what it does.

layer 03

The Blueprint

Pacing, structure and technique, mapped beat by beat.

layer 04

Sound Kit

The score, mood and sound events mapped to the edit.

layer 05

Cast & World

Who is on screen, what appears in frame, and where the spot lives.

layer 06

Look & Frames

The visual palette, frames and recurring compositions pulled into view.

layer 03

The Blueprint — pacing you can read.

Shot mix, angle mix, cuts per minute. The structure of the piece as numbers you can compare against your own edit — before you shoot a frame.

the blueprint — pacing, mapped
The Blueprint layer of an analysis: shot mix and angle mix bars with cuts-per-minute, average shot length and dominant angle 22.6 cuts / min · 3.5s avg shot
layer 04

Sound Kit — the score, mapped to the edit.

Stems, mood turns and every sound event, timed. Hear what the music does at the exact moment the cut lands — then lift the voice clean.

sound kit — score, mood, events
The Sound Kit layer of an analysis: the waveform with stems, mood segments and a count of timed sound events 3 stems · 21 sfx events
kept

Every teardown stays in your ★ Library.

Each analysis is saved — searchable, starred, shared with the team. Pull any moment back out when the next brief lands. Ten a month becomes a house playbook.

★ library — saved, searchable, shared
The videngineer Library: saved assets filtered by kind — cuts, frames, looks and sound from your analyses, with a project card on top 7 assets · one project
/// what changes

The teardown changes the brief.

01

Study what’s already working

Know exactly why a video worked, cut by cut, beat by beat, before you brief a director.

02

Budget lands where it should

Reference what’s already working before you spend a day of production finding out what doesn’t.

03

A brief your editor can ship from

The teardown packages into a blueprint your team can open and start from immediately.

04

The library compounds

Every teardown stays in your ★ Library — searchable, shared. Ten a month becomes a house playbook.

A founder reads the cold open that hooked them. A team argues from the same evidence. An agency hands the editor a brief that ships.
/// proof

The study is real, and it stays yours.

Every teardown is a real analysis of a real video — script, cuts, blueprint, sound, cast and look, each one traceable back to the moment it came from.

Browse the public gallery free. Run your own, and it lands in your ★ Library with every source attached.

189 teardowns, taken apart cut by cut
Browse the teardowns →
An analysis card expanded: the hook line and score above the cuts, looks and sound it came from
/// then

Taken apart? Now plan from it. BETA

Canvas brings the cuts, looks, frames and sounds from your analyses onto one board — plan the next video with every reference and its source in view.

Plan from it on Canvas →
/// the study

The blueprint was always there. Now you can read it.

One analysis returns the whole study — scenes, script, pacing, cuts, sound and the recreation recipe your team can actually work from.

Start free → See a real teardown →
// browse the teardowns free · go Pro to analyse your own

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